3 pukapuka whakatairanga pāpāho pāpori whakatairangahia

Me pēhea rerekētia ai ēnei pukapuka māketing pāpāho pāpori

E tāpa atu ana a Dr. Barry Knowles ki te whakatauaki whānui rawa atu, e whakapiri ana i te kaupapa me te whakauru ki te tauwhiro o te kaitiaki, ngā hokohoko me te loyality o te whakaminenga. E whakapūmau ana a Scott M. Fraley ki te whakapiki i runga i ētahi atamai nui. E whakamāmā ana a Ryan Rockway ki ngā pakihi iti e hiahiatia ana he huarahi rerekē mai i te wā iti me te whakapau kaha ki te whakawhirinaki me ngā hononga kiritaki rawa.

E whakawhirinaki ana te whiriwhiri tika ki te horopaki me te tūāhuatanga o te whakahaere. Tē taea te hiahiatia e tētahi kaitoi hou he pūnaha whānui. Tē taea te hiahiatia e tētahi rōpū e whakahaere ana i ngā whatunga maha he whakaritenga me ngā whakatauira o te hongere. E hiahiatia ana e tētahi pakihi iti he mahi e taea te rerekē, e taea te hono ki ngā uiuinga me ngā hokohoko.

He aha te mea nui i roto i tētahi pukapuka māketing pāpāho pāpori?

E rerehua ana ngā āhuatanga o te pāpāho, nō reira ko te whakaaro tūtonu rawa atu e pā ana ki te whakaaro o te whakaminenga, te tūnga, te uara o te kaupapa, te whakawhiti, te whakauru o te hapori me te whakamātau. Me āwhina te pukapuka i ngā kaiwhakamahi ki te whakatau whiriwhiri, kaua ki te tāpa atu ki ngā taputapu anake. Me whakawā hoki i waenganui i ngā whakauru me ngā putanga e whai pānga ana ki te whakahaere.

• Whakaminenga:whakamārama ki a wai te kaupapa e whakapau kaha ana me pēhea rānei ka whakapau kaha
• Pūnaha kaupapa:hangaia ngā kaupapa me ngā āhuatanga e taea te rerekē, kaua ki ngā tuhinga motuhake
• Whakawhiti:whakapau ngā whakaaro whai hua ki te whanaketanga o tēnei papa pāho kōwhiri.
• Hapori:whakaae, whakarongo, whakawhanake i ngā hononga ki te kore noa i te pānui tonu.
• Te Whakamātautau:honohono tātai, whakapāho, whakauru ki ngā aratohu, hokohoko, whakapūmau, whakatairite rānei.

Nō hea te kōrero nei “pāho pāpori”?

Te kupupāporika puta mai i ngā pūtake Rōmana e here ana ki te hoa, ki te ora ngātahi.Pāhoko te tāpiri o pāpāho: he ara, he tikanga e kawea ana te kōrero. Nā reira, ko te pāho pāpori he whakamātautau i ngā ara kōrero e kore e taea te whiwhi kōrero anake, engari hoki te waihanga, whakaae, whakawhiti, whakawhanake hoki i ngā whatunga ki runga.

Kua tūtaki te kōrero nei i te wā e neke ana ngā papa pāho i ngā whārangi kua pānuitia kē ki te whakauru, ngā whakapapa, ngā whakapāho, me ngā kōrero waihanga. I arumia te mākete ki roto i ēnei taiao, engari ko te mākete pāpori whai hua ka pupuri tonu i te āhuatanga matua o te pāpāho: te whakawhitiwhiti kōrero. Ko te whakakite i tētahi papa pāpori anake hei papa pānui ka pahū tōna uara nui.

He tauira whai ingoa: Oreo me te tūhononga wā

Kua whakapuakina te whakatau a Oreo ki te “Dunk in the Dark” i te wā o te pōwhiri o te Super Bowl 2013, kua whai tauira mō te mākete pāpori wā. He whakaahua ngāwari me te kōrero poto i hono atu ki te kai me tētahi wā whakahirahira ao. Ko tōna pānga mai i te tere, te tūhononga, me te reo haki ka tika ki te ahua.

Ko te akoranga whānui rawa atu, ehara i te mea ko te whai i ngā kōrero nui mō ngā momo. Ka taea te mahi wā ina ka tū ngā tīma ki runga i ngā mātāpono haki, ki te whakaaetanga tere, ki te whakatau ki te wā e tika ana. Ki te kore i whai ngā tūāpapa, ka waiho te tere hei haruru, hei tūraru rānei, ki te kore i whai tūhononga.

Ngā kupu e here ana ki te mākete pāpori

• Rautaki kōrero:te mahere e whakahaere ana i ngā mea ka waihangatia, mō wai, ki hea rānei te whāinga.
• Whakapā: nga mahi whaihua a te whakaminenga pērā i ngā whakautu, ngā whakapumautanga, ngā whakawhitiwhiti rānei, ngā kōrero.
• Tūhononga: te mōhiotanga o ngā tāngata kua taea e te kaupapa.
• Whakaaturanga: te mōhiotanga o ngā wā ka whakaaturia te kaupapa.
• Whakahaere hapori: te whakarongo me te whakauru ki ngā whakaminenga i runga i te kaupapa.
• Whakawhiti: te neke atu i te tūhononga ki te mahi i whakatinanahia pērā i tētahi uiui rānei, tētahi hoko.
• Taunaki pāpori: ngā tohu mai i ētahi atu tāngata e whakakorekore ai te kuware me te hanga whakapono.
• Kaupapa ā-kore utu: te whakawhiti whakaaro ka taea te whiwhi mā te kore utu.
• Pāpori utu: te kōkiri i ngā pānui mā ngā pāpori.

He tirohanga whānui ki ngā pukapuka katoa

Social Media Marketing Made Simple: te tūāpapa whānui

Ko Dr. Barry Knowles e whakapiri ana i ngā mātāpuna matua o te māketing pāpori: ko ngā kaupapa whakaohooho, he tūranga huihui uira, ngā hokohoko mei te iwi whakapono. Koia kei te tino taurite mo ngā kaituhi e hiahia ana ki te mara i roto i te whakapapa kotahi whakaaetanga.

Kia whiriwhiri koe inaianei kei te timata, kei te hanga mai i tetahi whakapapa he iti noa iho, kei te hiahia ranei ki te mohio ki te whakapiri tahi i ngā hua pāpori me ngā putanga tauhokohoko.

Social Media Marketing Secrets: ko te kōwhiringa maha-papa

Ko Scott M. Fraley e arataki ana i te whakapiki i runga i ngā papa nui. Koia kei te tino whai take mo ngā kaitohutohu e mea ana ki te whakapiri tahi i ngā whatunga kerekere me te hiahia ki te tiro whānui ki te kaupapa.

Kia whiriwhiri koe inaianei ko te kōwhiringa papa, ko te whakaaetanga i waenganui i ngā papa, me te whakaurunga whakapiki kei roto i ngā wero matua. Kaua e whakapiri tahi ki te whakaputa i runga i ngā papa katoa; whakamahia te tiro whānui o te pukapuka ki te whakatau ko te aha ko te mahi a tenei papa.

Social Media Marketing for Small Business Made Simple

Ko Ryan Rockway e arataki ana i ngā here o ngā pakihi iti me te huarahi mai i te hanga iwi ki te whakapono me ngā kaihoko whai moni. Koia kei te whai take nui mo ngā rangatira pakihi kore whakapapa nui, kore rawa ranei e whai taha ki te whakaputa.

Kia whiriwhiri koe inaianei ko te pāpori pāpori e kai wā ki te whakaputa mai i ngā putanga whakamārama. Ko te tiro whānui ki ngā pakihi iti e whakaū ana ki te whakarite, ki te whakaputa mai i ngā kaupapa, me te hononga tata ki waenganui i ngā whaiwhakaaro me ngā mahi kaihoko.

Whakatau a kaituhi

Kaitohutohu timata, kaitohutohu takitahi:timata meSocial Media Marketing Made Simple.

Kaitohutohu papa maha:whiriwhiriSocial Media Marketing Secrets.

Rangatira pakihi iti:whiriwhiriSocial Media Marketing for Small Business Made Simple.

Kaitohutohu huihui uira:whakamahia tetahi aratohu takti ki te taha o te whakapiri tahi, kia whakapiri tahi ai ngā kaupapa ki te whakapiri tahi i te whakaaetanga kotahi whakaaetanga a te wā.