Document summary
A survey was conducted to understand the shopping behavior of working mothers in Japan, particularly in relation to their commute by train. The results showed that working mothers tend to prioritize efficiency and time-saving when shopping, with many using their commute to search for and purchase products. The survey also found that working mothers are more likely to be influenced by advertisements on trains and at stations than other demographics.
Automatically summarized from the document; consult the original for full details.Topics
working mothers · shopping behavior · commuting · advertising
- Source website
- www.jeki.co.jp
- Document language
- ja
- Publication date
- Unknown