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Comparing Branding Agencies in Oslo: A Look at Heydays, Metro Branding, and Smuss Studio

When it comes to choosing a branding agency in Oslo, potential clients have several options to consider, including Heydays, Metro Branding, and Smuss Studio. One key aspect to look at is the agencies' online presence, particularly their websites and social media profiles. Heydays, for instance, has a very minimal online presence, with no social media profiles and only a few external links on its homepage. In contrast, Metro Branding has a more established online presence, with profiles on several social media platforms, including Instagram, Facebook, and LinkedIn, as well as a number of external links and even a sitemap and RSS feeds.

The website language of the agencies is also worth noting, with Heydays and Smuss Studio having English-language websites, while Metro Branding's website is in Norwegian. This could be an important consideration for potential clients who prefer to communicate in a particular language. Smuss Studio, meanwhile, has a unique positioning as an independent design office, with a focus on giving shape to ideas through various creative mediums. Metro Branding, on the other hand, presents itself as a strategic communications agency that builds strong brands and good customer experiences.

In terms of public signals, Metro Branding stands out with its numerous social media profiles and external links, which could indicate a strong online presence and a willingness to engage with clients and potential clients. Heydays, with its lack of social media profiles, may be focusing more on its design studio work and less on online marketing. Smuss Studio, with its single social media profile on Spotify, may be taking a more unconventional approach to its online presence. The presence of sitemaps and RSS feeds on Metro Branding's website could also suggest a more structured and organized approach to its online content.

The number of external links on an agency's homepage can also be an indicator of its connections and partnerships within the industry. In this regard, Metro Branding again stands out, with seven external links on its homepage, compared to only two for Heydays and Smuss Studio. This could suggest that Metro Branding is more actively engaged with other businesses and organizations in the industry. On the other hand, the lack of PDF documents on all three agencies' websites may indicate that they prefer to communicate through other means, such as social media or direct contact.

When choosing between these agencies, potential clients should consider their own needs and priorities. If a strong online presence and social media engagement are important, Metro Branding may be the best choice. If a more independent and creative approach is preferred, Smuss Studio could be the way to go. Heydays, with its focus on design studio work, may be the best fit for clients looking for a more specialized approach. Ultimately, the decision will depend on the specific needs and goals of the potential client.

To make an informed decision, potential clients should take the time to review each agency's website and online presence, and consider factors such as language, social media engagement, and external links. By doing so, they can get a sense of each agency's unique positioning and approach, and choose the one that best aligns with their own needs and goals. Heydays, Metro Branding, and Smuss Studio each have their own strengths and weaknesses, and by carefully evaluating these, potential clients can make an informed decision and find the best fit for their branding needs.

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